Head of Marketing

Advantages of Hiring a Head of Marketing through A-PLAY

A-PLAY has established itself as a reliable partner in recruiting qualified executives. One of our key specializations is the recruitment of Heads of Marketing. We have successfully closed over 1,600 vacancies, including more than 300 marketing leadership roles. Over the years, we have conducted more than 150,000 interviews, around 20,000 of which focused on sourcing highly qualified marketing executives. Our reputation and experience in recruiting such professionals confirm our reliability and expertise. Our database contains over 3,200 candidates, including more than 500 marketing experts with diverse experience and qualifications.

By working with us, you can focus on the strategic development of your business, entrusting us with the search for a professional who will manage your marketing activities.

Who Is a Head of Marketing and What Are Their Functions?

The Head of Marketing is a senior executive responsible for creating and implementing marketing strategies and managing the team responsible for brand and product promotion. They develop strategies, coordinate team activities, and track the results of all marketing initiatives.

The main responsibilities of a Head of Marketing include:

1. Developing marketing strategies: creating and implementing both long-term and short-term plans to achieve company goals.
2. Managing the team: organizing and overseeing the work of marketing specialists, including brand managers, analysts, and content managers.
3. Market analysis and monitoring: assessing current market trends and competition and adjusting strategies in response to changes.
4. Budget control: effectively allocating resources across different marketing activities.
5. Reporting: providing management with regular updates on strategy execution and performance results.

How We Recruit a Head of Marketing at A-PLAY

The recruitment process begins with submitting a request outlining your candidate requirements. We help you develop a detailed job description for the Head of Marketing, defining their responsibilities and ensuring the candidate aligns with your business’s strategic goals.

After approval, we begin an active search for candidates using seven primary channels:

• Our internal candidate database.
• Job postings on our Telegram channels (A-PLAY and Catwork).
• Leading job search platforms such as Work.ua and Robota.ua.
• Professional networks, including Djinni and LinkedIn.
• Specialized Telegram channels.
• The company leadership’s Instagram account.
• Social media posts to attract additional candidates.

We guarantee a fast and high-quality recruitment process that fully meets your requirements.

Why a Head of Marketing Is Crucial for Your Business

The Head of Marketing plays a key role in your company's success by:

• Shaping strategic direction: developing and executing marketing strategies that drive business growth.
• Optimizing processes: introducing new methodologies and approaches to improve team efficiency.
• Building partnerships: managing relationships with external partners, advertising agencies, and media outlets.
• Strengthening brand value: working to enhance the company's image and brand perception in the market.

Why Choose A-PLAY to Recruit a Head of Marketing?

We not only value client feedback but also actively gather input from candidates. We verify references from each candidate’s two most recent employers to ensure their competence. Additionally, we collect feedback from candidates after interviews with our recruiters, allowing us to continuously improve our recruitment processes.

Every resume undergoes a thorough review to ensure precision and the highest quality candidate matching.

Key Responsibilities of a Head of Marketing

1. Strategy development: setting main goals and creating a roadmap to achieve them.
2. Team management: overseeing and coordinating the work of all marketing specialists involved in strategy execution.
3. Performance evaluation: assessing outcomes and making necessary adjustments to improve results.
4. Cross-departmental collaboration: working with other company departments to ensure successful marketing initiatives.
5. Market analysis: studying market trends, competition, and customer needs to adjust strategies accordingly.

Average Salary for a Head of Marketing

The salary for a Head of Marketing depends on several factors:

• Experience: highly experienced candidates can expect salaries starting from ₴100,000 per month.
• Location: salaries are typically higher in major cities such as Kyiv.
• Industry: in sectors like IT or consulting, salaries may significantly exceed average market rates.
• Work format: remote positions may offer more flexible terms, which can influence compensation levels.

Conclusion

Recruiting a qualified Head of Marketing is a crucial step toward the successful growth of your company. By working with us, you gain access to experienced candidates and full support at every stage of the recruitment process, allowing you to find the right specialist quickly.

If you need a Head of Marketing, we are ready to help! We know exactly where to find a professional who perfectly matches your requirements.